Apparel Startup LIVSN Designs Gets Seed Capital from Bentonville-Based RZC

NewsDecember 4, 2023

Walton-backed firm has also invested in Allied, Rapha and TRUEWERK

Outdoor apparel brand LIVSN Designs announced today that it has raised a round of seed capital led by RZC Investments, a Bentonville-based investment firm deploying capital on behalf of Steuart Walton and Tom Walton. 

LIVSN states that the investment is a step in furthering its commitment to "redefining outdoor apparel through sustainability and innovation." The company plans to use the funds to support team expansion, further product-line diversification, and distribution scale-up. Cadron Capital Partners and Techstars also participated in the round.

LIVSN has five full-time employees, has raised over $1 million on Kickstarter, and has apparel available at 80 retailers.

“RZC has been my ideal partner since the day I started LIVSN,” said founder Andrew Gibbs-Dabney. “Their track record of building world-class products combined with their focus on outdoor recreation makes the RZC team a perfect ally to accelerate LIVSN's mission.”

“Our investment decision was heavily influenced by LIVSN’s fastidious dedication to product excellence, its impressive track record, and its commitment to sustainable practices,” said Don Huffner, vice president at RZC. “We’ve admired Andrew’s vision for years and are excited to support LIVSN in leading the outdoor apparel category with versatile, durable products.” 

Huffner and outdoor industry veteran Phil Graves will join the company’s board of directors alongside founder and CEO Gibbs-Dabney. 

For further information about LIVSN and its products, visit

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