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New Partnership Will Help Further Propel FORLOH’s Made in America Mission
FORLOH (https://forloh.com), a 100 percent sourced and made in America technical outdoor brand, today welcomes Willie Robertson to the team as Brand Ambassador. Robertson is an American TV Personality, businessman, and active hunter and outdoorsman, and starred in A&E’s hit TV series, Duck Dynasty.
“Willie represents the American entrepreneurial spirit, and shares our patriotic values around Made in America manufacturing, as well as a love of hunting and outdoor activities,” said Andy Techmanski, FORLOH Founder and CEO. “We’re honored and excited to have Willie join the FORLOH family, and we look forward to building back American manufacturing together.”
As an ambassador, Robertson will collaborate with the brand on Made in America media projects and new product development, while representing FORLOH and its mission at events. The partnership includes plans to develop a co-branded, signature line of apparel, leveraging the deep technical knowledge of FORLOH’s product design and development team with Robertson’s expertise to design a new waterfowl range, 100% made in America.
“FORLOH is doing it right by investing in the American supply chain, and Andy and his team have done a tremendous job of developing premium products that are all made right here in America,” said Robertson. “This is a very exciting collaboration and I can’t wait to work more closely with the brand as we build back American manufacturing to strengthen the domestic economy.”
FORLOH has quickly gained a loyal following with their made and sourced in USA ethos and no-concessions approach to quality and technology. The partnership with Willie Robertson coupled with a push for supply chain transparency is part of a larger initiative by the FORLOH brand to communicate that 100% made in America can be done and is proven with every product they launch, setting a new standard for Hunting, Fishing and Outdoor apparel brands.
